Trump's New Tariffs Are Here — What Mid-Sized eCommerce Founders Must Do Now to Stay Competitive

As a member of the North Texas District Export Council, here's what mid-sized eCommerce founders need to know about the new tariffs and how to stay competitive.

The New Tariff Reality

As a member of the North Texas District Export Council, appointed by the U.S. Secretary of Commerce, I've spent years advising companies on international trade. The new tariffs require immediate action from mid-sized eCommerce founders.

Immediate Action Steps

1. Audit your supply chain — Know exactly which products and suppliers are affected
2. Model the financial impact — Calculate new landed costs for every SKU
3. Adjust pricing strategically — Don't wait until margins disappear
4. Explore alternative suppliers — Diversify beyond affected regions
5. Invest in automation — Reduce operational costs to offset tariff increases